We are excited to be working with our very successful client who are looking for a very talented e-Commerce Business Analyst to develop insight and analysis.  The role will sit within the IT team and work closely with the Marketing department to support the digital marketing strategies and enhance the customer experience. 

Ideally, you will have a familiarity of marketing within the FMCG industry and experience of working on ecommerce platforms.  This position works with brand marketers and the direct to consumer business, as well as the analytics development team to deliver effective reports and insights on campaign performance.  You will be looked at to make suggestions and propose business ideas to drive business based on your insight and data.

This position can be based in South East Kent, full-time or, split between London and South East Kent, depending on your geographical location.  Please note, should you choose the option to work from the London offices you will be required to work 2 days a week in the South East Kent location, travel for this will be covered.

**UK market experience is essential**

Furthermore, the role will also involve:

·         Analyse retail and direct marketing campaign performance

·         Advise on reallocating budgets to increase ROI

·         Monitor, track and report on customer experience metrics from test campaigns, acquisition campaigns, A/B testing, landing page optimization across all direct marketing campaigns

·         Analyse website visitor behaviour, click streams and paths

·         Leverage data to gain insight into trending, sentiment levels, user experience and behaviour to advise on the appropriate digital marketing, mobile and social strategies

·         Look at industry and sector analysis to determine opportunity gaps for existing and new product launches

The successful candidate will be able to demonstrate:

·         Proven experience of working with eCommerce platforms

·         Business Insight experience at a senior level

·         Experience with direct marketing

·         Statistical modelling

·         Proficiency with Excel and PowerPoint

·         Excellent analytical skills – using data driven approach to make decisions

·         Strong knowledge of business intelligence tools and statistical modelling methods

·         Must be self-motivated and be hugely passionate about data and the impacts it can have

This is a truly exciting opportunity to take on a completely brand new role and make it your own.  Bring your knowledge and experience to the table and use your data insight to support business decisions and understanding of the consumer.

An attractive salary package awaits the successful applicant.

Apply today and don’t miss out!